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Infographics and Visual Communication
Project type
- Website Proposal
Date
- January 2025
Role
- Researcher and Designer
Description
- This project involved creating a professionally designed, one-page infographic to pitch a neighbourhood website concept. The objective was to communicate the vision, purpose, and features of the website in a clear, concise, and visually compelling manner. The proposal was tailored to highlight the website’s value to the community while demonstrating thoughtful planning in the selection of tools, technologies, and accessibility standards. This project represents a website proposal, features, tools, and accessibility information.
Skills Applied
- Information design, graphic design, strategic planning, accessibility compliance, audience research, content development, Adobe Illustrator.
Contribution & Collaboration
- - Clearly articulated the website’s purpose: to serve as a central hub for the neighbourhood, connecting community members through local events, business directories, and a photo gallery.
- Identified the target audience as residents, local businesses, and visitors, emphasizing the website’s role in fostering a sense of community and accessibility.
- Highlighted key features, including an events calendar, local business directory, interactive community forums, and a photo gallery to showcase neighbourhood highlights.
- Proposed adding a contact form for event submissions and a newsletter sign-up option to encourage engagement.
- Provided clear rationale for each tool based on budget, accessibility across devices, and ease of maintenance for non-technical users.
- Addressed the importance of mobile-friendliness and accessibility compliance, ensuring the website meets the needs of all users.
- Designed a visually appealing one-page infographic using professional fonts, clean layouts, and a cohesive color palette.
- Used icons, headings, and diagrams to break up the text and guide the reader’s eye through the pitch seamlessly.
Outcome
- The final proposal was well-received for its clarity, accessibility, and visual impact. The infographic effectively demonstrated thoughtful planning, strategic tool selection, and a commitment to inclusivity, providing a solid foundation for the neighbourhood website’s development.
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